About Us

The British Country Music Association is committed to supporting the very best in UK and international roots artists. Working closely with the country music community, along with our industry partners on both sides of the Atlantic, we are here to heighten the awareness of country music and support its development in the UK.

Our membership is made up of musicians and professionals from all sectors of the music industry, including artist managers, record labels, publicists, journalists, festival organisers, agents and many more. We also welcome non-professional country music fans and those who want to have an active voice in the promotion of the genre, whether they embrace a more traditional approach, or enjoy the more contemporary sounds of modern country music.

Over the years, we have been lucky enough to host the crème de la crème of British and international country music artists at our annual awards show, as well as honouring some of the industry’s greats in our Hall of Fame.

The BCMA is a not-for-profit organisation, and our activities are funded by our generous sponsors, and through our annual memberships. The BCMA board is made up of individuals who are passionate about the development of country and roots music in the UK.

Meet The Team

BJ Thomas


BJ Joined his first pro band aged 16 and has been professionally involved in the music business for over 45 years as a musician, producer, agent, artist management, and latterly theatre promotion and production.

Jeanne Jordan

Secretary Director

In 2018 it was Jeanne’s 50th year in the music business having toured professionally in over 30 countries. She has also been involved in management/agency, tour booking and logistics, vocal coaching, theatre promotion and production. Jeanne also presents 2 Country Music Radio shows (host of the BCMA Radio Show).

Wayne Hadlow


Wayne Hadlow has worked in UK Country Music for 30 years after his father Tony Hadlow built Fort San Antone, which became the largest Honky Tonk venue in the world outside of the US. Having promoted artists such as Dr Hook, Bellamy Brothers, Ward Thomas and many more once Fort San Antone closed in 2014 Wayne launched FSA Presents, a concert promotion company who promote and manage all aspects of national tours and standalone shows across the UK within the country music genre. Wayne Hadlow is also the founder of FSA Fest, a festival of UK country music which takes place each July at Newark Showground in Nottinghamshire.

Todd Thomas

Director of Nashville

Born in Northern California surrounded by music in his upbringing Todd has now embraced music as fulltime love and passion.  With over 16 years of experience in the music industry, Todd has continued to be a part of creating opportunities for music domestically and internationally.  In the last two years Todd has travelled around the world setting up shows in 16 different countries developing relationships and creating a cultural exchange through music.  Todd has been on all sides of the music industry as a buyer for Speedways, fairs, festivals, clubs, and casinos.  He has gone out with radio promotion and served as a promotional rep for shows and artist on Curb Records.  He currently works with Brave World Artist Agency where he books country artist and manages acts such as American Young, Jackson Michelson and John Gurney.

“Love Life, Live Music” – Todd Thomas

Georgie Thorogood

Georgie Thorogood

South Regional Director

Georgie has a background in horseracing and a long-time love of music, especially country, and was lucky enough to combine the two for many years whilst organising live events at a racecourse. Having worked with artists such as UB40, Simply Red, Madness, Boyzone, Billy Ocean and The Shires whilst at the racecourse, Georgie founded Dixie Fields Festival on her family’s farm in Essex in 2019. She is passionate about the industry and promoting country artists to an ever-growing audience.

Ethan Allen

Ethan Allen

European Country Music Director

Ethan Allen is our newest member of the BCMA board of directors. With his band ‘The Cheap Seats’ Ethan Allen was a huge presence on the British Country Music scene in the 90’s, achieving the first number one video on CMT by a UK Country Artist, Ethan went on to have three number one video’s and won CMT’s International Video Artist of the year 1996 & 1997, BCMA’s Rising star and best band 1997. His videos were featured in VH-1 and he appeared on the Jonathan Ross show. His albums have been released on Universal and BMG records.
Since then Ethan has been a concert promoter and venue owner in Liverpool putting on shows for the likes of Suzy Boggus, Jim Lauderdale, Chris Thile, Kevin Montgomery, Gary Tallent and many more. Ethan has owned and operated a record company and publishing house and produced music for TV and Film as well as albums for artists.

Ethan is also the festival director for the Liverpool Country Music Festival and hosts a hugely popular Country Music show on Liverpool Live Radio.

Anthony Alker

Website and Social Media Development

Anthony got into country music in 2013 after working in Jackson Hole, Wyoming, as a waiter, since then has been an avid fan of country music… now he is combining his love of country music with his degree, currently working with the British CMA on the website and social media development.
He is also working with Wayne Hadlow, promoter of FSA Festival updating the website, social media, and films the festival promotional video. Anthony is also the co-founder of ‘Forever British Country’ who supports British country music artists.

Stephen Wears

Northeast Regional Officer

Like every member of the BCMA I’m very passionate about country music. I came to country from the indie/rock scene which still influences my tastes in country but when I experienced new country for the first time I felt I’d found my musical home. My particular interest is modern US and UK country music (don’t hate me!) I love going to gigs and supporting new acts, the feeling you get when you discover someone new is priceless. I’ve also dabbled with promoting country gigs for US and UK artists and intend getting back into it soon. As North East representative of the BCMA I’ll be looking to support, promote and help local artists find their audience.

Daniel Schofield

Dan Schofield

Official Photographer

Based not far from Manchester UK, I have been involved in the production of the BCMA Awards since 2013 in various roles and since rediscovering my passion for Photography in late 2014 I have travelled all over the UK photographing artists on stage from not only the UK country scene but from Nashville and wider afield for various media publications based in the UK and the US. Also I am fortunate enough to have met some fantastic people, who later became friends, who run some of the main UK country festivals and soon I became frequent at most of them with my cameras and familiar to a wide group of regular artists who would always need great live shots for their profiles and with this, my experience and knowledge grew even more. Festivals such as Buckle and Boots, FSA Fest, The Long Road and of course C2C both in Glasgow and London are all very familiar to me when it comes to doing live stage photography, whether it’s taking shots of the likes of Keith Urban, Marty Stuart, Ward Thomas, The Shires, Charley Worsham, Brad Paisley, Ashley Campbell, Jade Helliwell, Gasoline and Matches or Kezia Gill plus many more who all bring a degree of diversity to their performance I can adapt to every situation and it’s with this experience I am pleased to be able to utilise my skills with my many cameras to ensure the BCMA remains at the forefront of not only the UK country scene, but a further worldwide presence.

Join the BCMA

Access members discounts for shows and festivals and keep up to date with all the news from the BCMA in our newsletter.


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